Erik Moore

Smack dab in the middle of the booming Bay Area tech scene, with Zappos.com entrepreneur Tony Hsieh as his next-door neighbor, Erik discovered his love for angel investing. He was among the first to invest in Zappos in 1999, which Amazon purchased for $1.2 billion. After a rewarding fifteen-year career in investment banking, Erik secured an early retirement from Merrill Lynch in 2011. He promptly created Rule LX, a successful special-purpose investment fund, offering a unique, discrete investment opportunity. Base Ventures takes the success of Rule LX and runs with it. Erik brings to Base Ventures—a passion for ensuring that great ideas see the light of day, an impressive investment track record, business experience as the co-founder of Flick Launch, and the connections to open doors and make dreams come true.